Industry: Business/Retail
Project: Damar Paints Market Research
Client: Damar Paints
Date: 2002
Damar Industries was founded in 1986, and is a privately owned New Zealand Company based in Rotorua, with an office in Auckland. Damar operates from a modern, purpose built factory, manufacturing a diverse range of products, some marketed by Damar under their Own Brands and others contract manufactured for Brand Marketers.
This project consisted of a nationwide survey prepared for Damar Industries to assist in the design and implementation of a sales and marketing programme for paint sales into the housing market.