Tourism

Industry: Toursim
Project: Economic Impact of Tourism on the Rotorua Economy
Client: Tourism Rotorua
Date: 2004

This report was prepared for Tourism Rotorua to assess the economic contribution of tourism to Rotorua District. The objectives of the research were:

  • To assess the economic contribution of tourism to the Rotorua District economy;
  • To determine the characteristics of the tourism industry in Rotorua, including employment, international and domestic visitor activity; and
  • To provide forecasts of visitor activity in Rotorua.